Instagram’s video size insurance policies dictate the utmost length of video content material permitted on the platform. This restrict varies based mostly on the particular characteristic being utilized, corresponding to Tales, Reels, in-feed posts, and IGTV (now largely integrated into Instagram Video). For instance, Tales usually permit segments of as much as 60 seconds, whereas Reels might be as much as 90 seconds.
Understanding the permitted video length is essential for content material creators and companies alike. Adhering to those limitations ensures profitable uploads and optimum engagement. Traditionally, these limitations had been applied to handle server load and person consumption patterns, evolving over time to steadiness platform effectivity and content material variety. Exceeding the stipulated timeframes leads to both automated truncation of the video or rejection throughout the add course of.